Umbrella and Citrix organized two close interactions with customers to educate about the benefits of a digital organization and the Citrix offerings that is enabling organizations to achieve that vision.

These interactions held were in May in Noida and Gurgaon for a closed set of customers with the objective of providing deep insights and to understand customer requirements closely. These sessions which comprised CXOs and other influencers within user organizations were held based on customer feedback.

The interactions found that a key customer requirement which reflected the need for a connected enterprise was the immense interest in understanding how Citrix ShareFile and Citrix SD WAN and help achieve more organizational efficiency.

We summarize below the key messages from the discussions:

Digital transformation of organizations is inevitable. This is being accelerated by the big push to the cloud by organizations, the proliferation of devices, ubiquitous connectivity and consequently the huge buzz around big data and analytics. The convergence of these four trends empowers digital transformation. Organizations across industry and segments are embracing digital transformation and making the incredible possible.

A major expectation of digital transformation is the disruption from big data and analytics—the process of examining large and varied data sets to uncover hidden patterns, unknown correlations, market trends, customer preferences and other useful information that can help organizations make more-informed business decisions.

But a major challenge for organization in their bid to achieve agility and competitive advantage from big data is cyber security. Citrix focuses on a single driving principle: making the world’s apps and data secure and easy to access—anywhere, any time, on any device or network.

Citrix believes that technology should be a great liberator, freeing organizations to push the limits of productivity and innovation. Citrix technology strives to empower people to work anywhere, anytime—providing IT the peace of mind that critical systems will always be accessible and secure by building integrated technology services for secure delivery of apps and data anytime, anywhere.

Today, with more than 50 customers , Umbrella is aiming big with Citrix journey. Some well-known names includes Cyril Amarchand Mangaldas, Kotak Mahindra Bank, AZB & Partners,Mafatlal Industries Limited,Reliance Capital Ltd.,Pepsico India Holdings Private Limited,Dabur India Limited, Sheela Foam Pvt Ltd amongst its customers.